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New

Marketing Automation Analyst – 12 Month Contract (Hybrid)

Canon Canada

This is a Contract position in Mulmur, ON posted January 24, 2022.

Marketing Automation Analyst- 12 Month Contract (Hybrid)

*Temporarily remote due to COVID-19 regulations*

As the Marketing Automation Analyst, you will use your expertise in SalesForce Marketing Cloud to design customer journeys for email marketing campaigns. You will collaborate with marketing, cross-functional teams, and vendors to integrate, deploy and support project based marketing campaigns. You will also utilize your skillset in HTML5 coding of responsive emails and lead the implementation of landing pages. 

 

We are excited to offer a new and adaptive way of working that provides flexibility in the workforce while maintaining operational readiness! By blending remote and in-office work, we are able to take advantage of the independence and flexibility that comes with working from home, and the collaboration, teamwork and sense of belonging that comes from working together face-to-face. Our Workstyle Program offers the best of both situations: structure and sociability with independence and flexibility.

What You’ll Be Doing

  • Develop customer journeys for email nurture campaigns that target unique customer segments
  • Leverage existing marketing assets to create consumer facing email campaigns
  • Build and organize customer data segments
  • Partner with marketing and product groups to evaluate and develop concepts for digital marketing assets, and liaise with internal and external development teams to provide requirements in order to ensure execution
  • Build and organize customer journeys within the marketing automation platform
  • Schedule and deploy customer emails
  • Build and deploy web assets using the Content Management System
  • Lead the planning and designing of mobile responsive websites and applications

What We’re Looking For

  • Post-secondary education is required in the field of Marketing or Computer Science
  • 3-5 years of related work experience is required
  • SalesForce Marketing Cloud Administrator Certification is required
  • Refined analytical skills are required to review various customer journeys and develop logic to model scenarios based upon customer behaviours that will re-engage or continue to engage customers
  • Refined computer/technical skills are required to use MS Office, SaleForce Marketing Cloud, Content Management Systems, Google Analytics, and Firebase
  • Refined time management/multi-tasking is required to balance multiple projects and deadlines while prioritizing deliverables
  • Intermediate project/process management is required to lead and participate in projects involving various internal and external stakeholders
  • Intermediate equipment operation is required to use the Canon consumer product line
  • French is an asset

WHAT’S IN IT FOR YOU 

COVID-19 SAFETY PRECAUTIONS

  • By monitoring public health conditions and following local COVID-19 guidelines, we are taking necessary precautions and putting the safety of our employees and candidates first

REMOTE WORK

  • This position offers a Hybrid work schedule. You will be required to be in the office Mondays and Wednesdays each week, with the ability to work from home for the remainder of the week (subject to specific business needs requiring office attendance)
  • When working from home, a reliable internet connection is required. Remote work is supported with cloud-based applications and collaboration tools

BENEFITS

  • Pay in-lieu of benefits
  • Discounts on Canon products, retailers, memberships and more!

EMPLOYEE PERKS

  • On-site cafeteria and outdoor patio
  • Employee gym and fitness centre
  • Employee referral program
  • Inspire Program, online peer-to-peer recognition for redeemable points on hundreds of products.
  • Community involvement

Canon is committed to the health and safety of our employees, customers and communities.
A critical component of our workplace safety program includes our COVID-19 vaccination policy.

Employees are required to be fully vaccinated and must provide Canon with proof of vaccination or undergo regular COVID-19 Rapid Antigen Screening in order to access the workplace. Canon will provide reasonable accommodation if the successful candidate cannot be vaccinated due to grounds protected by human rights legislation in their province of employment.

Come and join our team and reap the rewards as we work to take Canon to the next level!

We offer competitive compensation, comprehensive benefits, exceptional growth potential and stability, all within a casual and professional work environment.

While we appreciate all applicant submissions, only those considered to be most qualified will be contacted for further assessment.

Canon Canada Inc. is proud to provide accommodation(s) during the recruitment process. Should you require any accommodations, please indicate this on your application/cover letter and we will work with you to meet your accessibility needs. For any questions, suggestions or required documents regarding accessibility in a different format, please contact us via email at accessibility@canada.canon.com or via phone at 1-855-531-3850 or 905-863-8713


Since 1973, Canon Canada has been the leading provider of consumer, business, professional and medical digital imaging innovation. Technology continuously changes, but our vision and commitment to delivering exceptional solutions and great customer experiences never does. 

Headquartered in Brampton, Ontario, with 12 additional offices across the country, Canon is the preferred choice for technology and services that enhance the lives of people and drive business performance. We are committed to the highest level of customer satisfaction and loyalty, and provide 100% Canadian-based service and support for every product we distribute.

Every day our team comes to work excited to tackle real-world challenges, conceive new ideas and develop groundbreaking, innovative solutions — to make a difference for our customers, our business partners, our colleagues and our company.

We’re proud of the difference we make for our customers and our business partners, and in the communities where we live and work.