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Product Marketing Manager


This is a Full-time position in Orillia, ON posted October 1, 2021.

Purpose Driven CareerSpend your days making a difference, not just working for a living.

At Galvanize, we help our thousands of customers in countries all over the world make a direct impact every day.

We do that by creating security, risk management, compliance, and audit software that uncovers fraud, waste, and abuse in their organizations.Headquartered in Vancouver, Canada, with an award-winning culture, and a global presence.

We work with the best customers and coworkers, tackling strategic business challenges and building awesome careers.

Our Values are Customer Intensity, Embracing Ambiguity, and Authenticity, and they influence everything we do.Our Product Marketing function is quickly evolving, and we are seeking a Product Marketing Manager to join our growing team.This includes driving awareness and adoption of Galvanize’s GRC platform of solutions through positioning and messaging, product launches, market research, sales enablement and other initiatives that push our brand and business forward.

If you are someone who loves data and making the sophisticated simple, as well as a strong technical aptitude, this is the position for you.You’ll be part of a team that values excellence and initiative, and cares about results.

Your work will have an immediate and meaningful impact, and you will be supported along your career journey to take chances and grow into the professional you desire to be.Responsibilities & Duties Work with cross-functional stakeholders to execute on go-to-market (GTM) strategies for our GRC platform of solutions to drive new opportunities, product growth and adoption.

Play a pivotal role in developing compelling positioning messaging for our GRC platform.

Collaborate with Marketing, Sales, Product, Enablement and other cross-functional teams to undertake market research, sales marketing enablement, positioning and buyer persona initiatives.

Work with the Product Strategy team to monitor and evolve Galvanize’s competitive, analyst and industry position to accelerate our product development and innovation.

Define success criteria and measure the impact of Product Marketing efforts.

Interpret leverage data insights to validate GTM strategies, positioning messaging, product growth and drive continual improvements.

Use customer, partner and market intelligence to deliver meaningful insights and identify new market opportunities serving as a key voice of the market/customer to our Product and Engineering teams.Qualifications You will have a strong understanding of SaaS-based solutions and product marketing best practices and have a passion for technology.

Working closely with the Marketing, Product Management, Enablement, Sales and Customer Success teams, you are comfortable in a rapidly growing environment that demands a combination of product understanding, exceptional storytelling and positioning skills, and the ability to interface across multiple functions in the organization.

3 years of experience in marketing strategy development and execution in a B2B SaaS environment.

2 years of relevant experience within a product marketing or technical marketing role.

A proven track record of writing performance-driven product marketing plans that translate into measurable adoption results.

Experience working with and influencing cross-functional stakeholders.

Adaptable and can deal with ambiguity and changing (& growing) priorities, with an eye for prioritization.

Experience targeting multiple segments, and comfortable with forecasting and attribution across campaigns and initiatives.

Excellent written, verbal communication and negotiation skills.

Excellent relationship-building skills and a strong positive attitude.If you are highly driven, with excellent communication skills and a passion to help translate technical concepts into concise benefits customers and prospective customers value, you will thrive at GalvanizeWhy you’ll love working here1.

You’ll tackle unique challenges and face the unknown often, supported by an amazing team who really want you to succeed.2.

Your growth opportunities are endless.

From professional development to job shadowing, we’ll work with you to make your career goals happen.3.

You’ll become part of a greater community.

We believe in mentorship, supporting students to explore opportunities in STEM, and many other important causes.4.

You’ll be paid well and enjoy great benefits, paid days off to volunteer in your community, relocation opportunities to our international offices and other perks to keep your mind and body healthy.Ready to apply?Thanks for your interest Apply at

Once we’re reviewed your application and determined it’s a match, we’ll reach out with next steps.

Please note that due to the high volume of applications received, only short-listed candidates will be contacted.We invite you to check us out on, Facebook, Twitter, LinkedIn, and Instagram.Galvanize welcomes applications from all candidates who meet our job requirements.

Galvanize does not discriminate based on race, national or ethnic origin, colour, religion, age, sex, sexual orientation, gender identity or expression, marital status, family status, disability, genetic characteristics or a conviction for which a pardon has been granted or a record suspended.